Business Planning and Development Unit Launched at CRRI

21st September 2013, Cuttack

Central Rice Research Institute (CRRI), Cuttack celebrated Industry Day on 21st September, 2013. On this occasion, Dr. D. Rama Rao, National Director, National Agriculture Innovation Project (NAIP) inaugurated the launching workshop of Business Planning and Development (BPD) Unit at CRRI.

While addressing the gathering as Chief Guest, Dr. Rama Rao highlighted the role of BPD Unit in turning around the trends in traditional system of farming. He emphasized upon starting the commercial activities based on innovation, its documentation in form of success stories for their horizontal expansion and harnessing greater impact out of the project. He said that the project has to create opportunities for farmers and agripreneurs to convert the traditional farming into farm business. On this occasion seven Agripreneurs’ flyers showcasing the commercial values of various technologies of CRRI were released by the Chief Guest.

The opening session was followed by a panel discussion on the Role of various institutions in agribusiness and agripreneurship development in rice based farming systems which was chaired by Dr. T. Mohapatra, Director, CRRI. He appreciated the participation of industries in large number and called upon for establishing a chain linking farmers, millers and marketing agencies for the benefit of all stakeholders. He urged the ITM&BPD unit to develop entrepreneurship in the area of quality rice and identify varieties suitable for value added products. Dr. G.A.K. Kumar, Project In-charge briefed the objectives of the project.

Earlier, Dr. B.N. Sadangi, Head, Division of Social Science welcomed the dignitaries and gave a brief introduction of the BPD Unit and explained the role of stakeholders.

The officials from NABARD, UCO Bank, Department of Agriculture, Department of Animal Husbandry, Odisha Livestock Resources Development Society, Department of Fisheries, Seed Certification Agency, farmers club, Odisha Agricultural Marketing Board, Farmers, farmwomen, industrialists and rice millers participated in the event.

Dr. B.C. Patra, ITM Unit proposed vote of thanks.

(Source: CRRI, Cuttack)